Getting the people going
The Group Chat

The B2B Conversations We're Having in the DMs...Until Now

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Speakers

Unplugged and Unfiltered

Ashley Faus

Ashley Faus

Head of Lifecycle Marketing, Portfolio
Atlassian

Ashley Faus is a marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. She is the author of the forthcoming book Human-Centered Marketing: How to Connect with Audiences in the Age of AI. Her work has been featured in Time, Forbes, and The Journal of Brand Strategy, and she’s shared insights with audiences at Harvard Business Review, INBOUND, and MarketingProfs. She works for Atlassian, a collaboration software maker on a mission to unleash the potential of every team.

Liza Adams

Liza Adams

AI Advisor & Go-to-Market Strategist
GrowthPath Partners

Liza Adams is an AI and executive advisor and fractional CMO helping B2B businesses navigate the AI era. With 20+ years as a senior marketing executive at companies like Smartsheet, Juniper Networks, and Pure Storage, she guides teams in implementing practical AI strategies and evolving from exploration to integration. Recognized as one of 50 CMOs to Watch in 2024 and a leading AI voice at SaaStr 2024, Liza combines deep AI expertise with a focus on driving strategic value and sustainable profitability. She is passionate about elevating marketing’s strategic role and using business as a force for good.

Michael Barber

Michael Barber

Chief Marketing Officer
StarTech.com

Recovering consultant and agency leader turned brand side marketer. Builder of inclusive, thriving, and growth-orientated marketing, ecommerce, and communication teams. Recognized by Marketo/Adobe as one of the top 50 brand leaders driving bold, fearless marketing. Keynote speaker. Constantly chasing my husband, our dog, and good coffee.

About B2B

Be Sure to Say Hello

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NOV 17-19 | BOSTON | OMNI HOTEL

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